Care about your brand copy?

Let’s do it justice.

Littering your copy with stale buzzwords and sales clichés won’t inspire action. Your copy represents you. It should drive people to connect with the story behind your brand — and to believe every word of it.

If that isn’t happening, you need to find a copywriter who cares. 

That’s where I come in.

I better introduce myself.

Hi, I'm Maddie.

I'm a Bristol-based copy/content writer with a head full of creative ideas. On a daily basis, I take these ideas, tweak them a bit, then transform them into text.

Now, I know what you’re thinking. Isn’t that what the other 204 million copywriters in the world do?

Well, technically, yes. But not all copy is created equal.

I go beyond just ‘getting the job done’ because I care about your copy and want people to love it.

And, most importantly, I want you to love it.

Who I’ve written for

Want to see your logo below? Get in touch.

it's time to find your voice written in large writing with megaphone

Copy & content services

  • ➡ Thought leader articles

    ➡ Company news

    ➡ “How to” content

    ➡ Product reviews

    ➡ Magazine editorial

  • ➡ Home page copy

    ➡ Service page copy

    ➡ Landing page copy

    ➡ Product Descriptions

  • ➡ Print ads

    ➡ PPC ads

  • ➡ Newsletter copy

    ➡ Personalised e-mail copy

Got something else in mind?

Find out more about my copywriting services.

My approach to copy

A few things you should know:

The ideas are mine, but the words belong to your brand. Need someone to nail your TOV? Tone of voice guidelines are there for a reason. Even if I happen to be the one creating them, my job is to represent your brand, and that means using the right tone for your business.

I do my research. I’m only human, so I don’t profess to know everything about everything. Occasionally, I draw from my own experiences, but in most cases, I’ll be studying your website, learning from your competitors, and sleuthing out the best research from your industry.

I know my way around an SEO tool. Agency marketing taught me a lot of things — including SEO. With clever keywords and some subtle link building, I’ve helped a fair few clients to rank on page 1. So, if you’d like me to optimise your content, just say so!

I go over the brief with a fine-tooth comb. When you put a brief in front of me, I take time to digest it. I won’t weigh you down with endless questions and queries, but I might ask for extra info if I feel something’s been missed.

Why? Because mutual understanding saves time and money.

  • "I hired Maddie to create some event flyers and brochures for my jewellery pop ups. She is a creative thinker with lots of great ideas. She was able to quickly grasp my brand tone of voice, and she has a sharp eye for crafting catchy tag lines and product descriptions. I look forward to working together again."

    Susie Sek - Sek Jewellery Founder

  • "I have loved every moment of working alongside Maddie. She is a true professional that works incredibly hard and produces thought provoking, extremely well researched content for an array of channels."

    Astra Baker - Newicon CMO

  • "Maddie helped us with our website content strategy for our new company page. She conducted in-depth research and gave us some brilliant suggestions and ideas. We hope to work with her again in future."

    Andy - Dunlop & Stanley

  • "Maddie was a pleasure to work with and highly skilled in creative writing! She created my website copy from scratch, shaping and structuring it into a captivating narrative that perfectly fit the identity of my brand."

    Lana Thew - Designer/Studio Jean Founder

  • Maddie is simply great! She gets customer needs, and the need to produce work that we are all truly passionate about. In my time working with her, nothing was ever too much to ask, and she was always refreshingly honest with her feedback, ideas and ways in which we could improve deliverables. Her content writing abilities are second to none. If you need a fantastic, honest and passionate copywriter that can also WOW your clients through her additional social media, graphic design and SEO skills, then look no further than Maddie!

    Rich O’Brien – Flex Head of Digital

Decided I’m the right girl for the gig?

Let’s work together.

Get in touch to tell me about your project.