When it comes to any kind of creative task, entering the ‘flow state’ is always my ultimate aim. It’s when I produce my best work and find my job most satisfying. But accessing it isn’t always easy.

In this post, I’ve put together my top tips for entering the flow state based on firsthand experience as a copywriter. I’ve written these points specifically with writing in mind, but they apply to many different areas of creativity. Feel free to use them in whichever way suits you.

The term ‘writer’s block’ gets thrown around a lot within the copywriting community. And despite it being pigeonholed as a problem that exists only for bloggers and literary bods, it isn't exclusive to writers.

Writer’s block can affect anyone who puts words on a page (or screen).